Social Venture Network, a non-profit comprised of socially conscious business leaders, wants to inject a bit of diversity into today’s pool of (mostly white, mostly male) entrepreneurs.
Yesterday, the 25 year-old organization launched a crowdfunding campaign on Indiegogo to help women and minority entrepreneurs get their companies off the ground.
The odds are stacked against entrepreneurs who happen not to be white males: women-led social enterprise startups are 40 percent less likely to be funded than their male-led counterparts, even though they generate 15 percent greater revenues, according to an Emory University study. And minority-led companies are 35 percent less likely to receive venture capital financing than non-minority-led companies, it continues.
“Investors tend to go with what they know and look in familiar circles for investment opportunities,” SVN executive director Deb Nelson told VentureBeat. “Women and people of color often get missed.”
To counteract this funding bias, SVN provides scholarships and support services to women and minority entrepreneurs. Its Indiegogo campaign will help fund those initiatives.
“Every $1,000 we raise provides a scholarship to another emerging entrepreneur,” said Nelson.
By opting for Indiegogo’s “flexible funding” option, SVN will receive the donated funds even if

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