About This Series
This is part of FastCompany’s annual guide to the state of innovation in our economy, featuring the businesses whose innovations are having the greatest impacts across their industries and our culture as a whole. Follow the conversation on Twitter #FCMostInnovative
Gaming apps, fantasy sports leagues, corporate wellness programs: Welcome to the future of Nike+.
Nike is undergoing a digital revolution. The FuelBand indicates that the shoe giant can compete in the consumer electronics space. Meanwhile, its digital platform Nike+ is proving that the company can have a presence on a range of devices, from the iPhone to Xbox. And today, the company is taking that digital revolution one step further with the Nike+ Accelerator.
Announced in December with support from startup mentoring firm TechStars, the Nike+ Accelerator offers select startups the opportunity to enter a three-month program at a Nike space in Portland, Oregon, where they’ll build products on top of the Nike+ …