SKOOLSKOOL helps designers design better, and in this video lesson they’re discussing the specific branding needs of startups in various stages of their growth.  As a startup, you can learn a lot from their discussion. Learn what you might want to have designed for your startup at this stage of your launch.

Jose Caballer  will discuss what constitutes a startup, what type of startups are out there, and what a startup needs at each stage.

1:03 – Overview
1:22 – Definition of a Start-up?
3:04 – Types of Tech Startups
5:05 – How to Reach Startups
8:29 – Pre-Funded Startups
16:55 – Funded Startups
25:19 – Legacy Tech Companies
34:00 – Tips/ Final Thoughts


Resources discussed in the startup lesson:

One Drop Video:

Link to Sketch (Software):…

Link to “Lean Startup” Book:

Link to “The Startup Kids” documentary:

Special thanks to our sponsors:

Shutterstock –
Media Temple
This is Ground –

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